Personal Headshots and Professional Portraits are a way to visually present yourself to others, in the way that you want to be seen or perceived. They are a way to put your best ‘self’ forward … in the best light!
From business owners and entrepreneurs to corporate executives, from job hunters to company employees, people in the public eye, actors and performing artists … the list goes on … personal headshots and professional portraits are useful for all professional pursuits.
What differentiates the Personal Headshot from the Professional Portrait?
- The Purpose, Emphasis, and Use
- The Setting, Place, Backdrop and Lighting
- The Wardrobe, Gesture and Crop
| The Personal Headshot |
The Professional Portrait |
|
|---|---|---|
| – Introduces a face to a name – Creates a visual identity – Reminds others of who you are |
The Purpose | – Creates a great first impression – Makes one memorable to others – Creates a visual identity |
| – Establishes approachability – Establishes connection – Establishes trust and confidence |
The Emphasis |
– Establishes your public persona – Exudes your personality – Exhibits your authenticity, genuineness and uniqueness |
| – Company website – LinkedIn profile – Business cards – CV / Resumes – Online profile – Brochures |
The Use | – Brochures – Marketing – Magazine articles – Newspaper features – Personal Branding – Authors Page |
| – Studio lighting setup – Flattering |
Lighting Scheme | – Simple to elaborate studio lighting setup – Mood lighting – Use of gel lighting – On location lighting |
| – Vertical or horizontal – Head to upper torso |
Crop | – Vertical or horizontal – Head to upper torso – Head to 3/4 length – Full length |
| – Simple attire – Traditional |
Wardrobe | Simple attire – Elaborate attire with wearable accessories |
| – Use of eyes – Use of smile – Congenial |
Gesture | – Use of varied facial expression – Varied posture and pose of torso, arms and legs – Use of pertinent props to add to the story |
| – Studio backdrop – White / Grey / Black |
Setting/Place/Backdrop | –Studio backdrop – White / Grey / Black – Varied studio backdrops to complement wardrobe selection or branding color scheme – On location – bringing in the workplace environment – On location – developing a branding statement |
The Personal Headshot and The Professional Portrait …
Your FIRST impression … Will be a LASTING impression!!
